When was avaya established
Customers think about experiences one way, while partners might look at them differently. An ISV might have yet another view, as would technology vendors. With Experience Builders, anyone in that ecosystem can now harness the knowledge of this collective group. This streamlines development and, by sharing ideas across the ecosystem, Avaya can stimulate the creation of new experiences, which benefits everyone.
Avaya OneCloud is the foundation of Experience Builders, but the package also includes the following components:. Integration tools and services. The program includes more than 40 APIs to connect existing Avaya systems with new cloud applications that meet the demands of hybrid working. The Avaya customer base is the largest in the communications industry, and this integration enables the Experience Builders audience to build on that base.
Knowledge and insights. The program will include an Avaya Experience Builders Research Library that contains information on AI, hybrid work, cloud, and other topical trends. As the industry changes, Avaya will add to this knowledge base. Because the program brings together the existing ecosystem, Experience Builders currently includes more than technology partners, 32, DevConnect companies, and , registered developers -- with 24, of these using OneCloud CPaaS and 7, channel partners and agents.
Typically, when vendors build an ecosystem program, the first few years bear little fruit because the membership needs to be built from zero. In Avaya's case, the company can get off to a running start because of the programs it had in place. In addition to stimulating more modernized thinking, Experience Builders solves some fundamental challenges facing organizations today -- one of which is lack of developer talent, particularly with small and medium-sized businesses.
The Avaya program provides extensive support to businesses of all sizes, including pre-built apps that can be quickly tailored to create a unique experience. Also, Experience Builders should enable its ecosystem to realize a much faster time to value through pre-built integrations, app connectors, and workflows. Lastly, the program helps with one of the biggest but underappreciated challenges facing companies today, and that's tying on-premises systems to the cloud.
The cloud is all the rage today, but most established organizations just can't move everything to the public cloud overnight. Experience Builders contains a library of hybrid cloud services that solve many application and security issues.
While the formal program is new, Avaya has been working this way for some time. An education vendor, U. These are only a few of the experiences that were quickly built through the program. Communications and collaboration tools are core to digital transformation, but realizing the value of UC and CC requires a different type of thinking. Instead of focusing on products, developers, and partners, customers must think about how to deliver the experience people want when they want it.
Avaya Experience Builders enables the company's large ecosystem to make this pivot in a programmatic way that enables them to capitalize on the current experience economy. For Avaya, this initiative is critical in repositioning the company.
It's the industry's oldest and most established communications company, but that's a double-edged sword. While this gives it a degree of gravitas that few vendors can match, it often gets pigeonholed as a legacy compared to its much younger peers. Experience Builders changes the positioning of Avaya and aligns it with current trends, such as customer and employee experience. During the past several years, it has revamped its product line into a composable application framework, and now it has the right program in place.
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These RTEs are workflows and business processes that deliver the right information to the right individual at the point of need. These services leverage AI to create workflows that are contextual, adaptive, assistive, and predictive. To realize this vision, companies need to break down internal business data silos, use application programming interfaces to connect to third-party data and embrace software solutions that offer embedded artificial intelligence. It's a tall order for businesses to design new ways of work and make significant technology transitions to cloud-native, connected services.
Increasingly technology vendors recognize it's no longer enough to deliver upgraded software to create these transitions. Leading technology companies also need to create a developer and partner ecosystem that helps their clients address new market expectations. One example is Experience Builders, the newly announced Avaya's global ecosystem of experts, partners, and developers focused on building better customer and employee experiences with AI using the Avaya OneCloud platform.
Like many established technology companies, Avaya has been on a journey to transform its products communication, collaboration and contact center solutions into a modern, interconnected suite of cloud-native software. However, none of that matters if its clients lack the talent to restructure business processes and adopt new solutions.
Passionate developers are vital in creating this business transition. Yet, the partners Avaya worked with in the past are not necessarily the same type of firms Avaya needs to work with today to succeed. Experience Builders showcases how Avaya is evolving its partner ecosystem to a set of companies that can develop analytics-driven, industry-specific use case experiences.
For example, how can a retailer design a connected shopping experience that delivers best-in-class omnichannel customer care using AI, digital agents and assisted-agent experiences? He said, "As an Experience Builder, Toolwire uses Avaya for both internal experiences and as a key ingredient in our world-class, SaaS learning experience platform.
Internally, we use Avaya OneCloud for video conferencing, departmental collaboration, and remote engineering. From a product perspective, our Avaya Spaces Learning platform combines asynchronous digital learning Toolwire with synchronous video conferencing and collaboration tools Avaya OneCloud to create a fully integrated, engaging virtual classroom.
The cloud-based platform has been specifically built for upskilling and reskilling in SMB and Fortune enterprises as well as virtual class delivery for middle schools, high schools, and higher education institutions. We've all heard the technology vendors speak about creating experiences in the past. What differs today is that your company is no longer benchmarked against the best companies in your industry.
As markets mature, your customers expect more. Consumers expect you to offer experiences that rival industry leaders such as Amazon, Disney and Uber.
Research from Ipsos says that "2 in 10 customers will walk away after a single bad experience while 6 in 10 will walk away after several bad experiences. If your customers expect more from you, you need more from your technology vendors. A business should expect its vendors to evolve from simply creating a horizontal platform to enabling a set of outcome-driven and often industry-specific solutions on top of its platform.
We've seen this happen with the hyper-scale cloud computing providers, such as IBM building a cloud for finance and Microsoft delivering a healthcare cloud.
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